Telling the story of a
legendary musician online
Ray Charles was a legendary musician often called the “Genius,” who pioneered the genre of soul music during the 1950s. His legacy needed to be told online through a redesign of his website.
Conducting a site audit of his existing website concluded that there was plenty of content but it lacked the visual impact that visitors today expect to see. By taking the existing content and breaking it up through the use of photos and unique layouts, it made for a more delightful experience.
Ray Charles never thought of his blindness as a handicap. He actually felt that vision was a handicap for most people. He was active in humanitarian causes and formed a foundation that is dedicated to providing support in the area of hearing disorders. His crusade inspired us to create a site that was accessible to people with disabilities. Extra care was taken to make sure that the website content was accessible by screen readers and users with low vision.
Over his lifetime, Ray Charles not only inspired people through his music but also with his brilliant quotes. We wanted to showcase them along with inspiring others via social media. To do this, we built a module that cycles through some of his most famous quotes.
Website design was provided by SAWYER, a talented creative agency based out of Los Angles. Website development was executed by yours truly, Third Cousin.