Advisor Innovation Labs
Pioneers and innovators in the financial technology sector, AI Labs are redefining the way financial professionals engage with clients. While they had rigorously worked on getting their platform ready for market, their corporate website did not do them justice.
Our challenge was to deliver a reliable, engaging, and incredibly fast web experience. A website that helps to portray their high-standards and ambitious vision.
It’s been well documented that a fast loading website increases its chance of success. During development, we made sure to optimize the custom WordPress theme by reducing the page size, leveraging browser caching, and minimizing the number of server requests. This resulted in a homepage performance grade of 100 and a blazing fast load time of 1.21s when tested on Pingdom Website Speed Test.
Future proofing with a CMS
Built to expand as the company grows, their corporate website was built on top of WordPress. We diligently worked on creating a custom, responsive, modular theme that allows AI Labs to reuse modules on new pages or refresh existing pages.
A Touch of Motion
Subtle animations were added to enhance the experience without distracting the visitor. This included a full-page transition along with elegant fade-ins.
“We had the pleasure of working with the Third Cousin team on for our web design. We provided them with strategic direction and basic wireframes, and they took it and ran with it. We were delighted by their professionalism, knowledge, and the speed with which they turned-around quality work. Highly recommend.”